Brand Kit
Download our brand assets and follow our guidelines to maintain brand consistency.
Brand Colors
Primary Red
#ef3e25
RGB: 239, 62, 37
Primary brand color
Dark Orange
#e04108
RGB: 224, 65, 8
CTA and highlights
Primary Orange
#fc5109
RGB: 252, 81, 9
Secondary CTA
Secondary Orange
#f46d19
RGB: 244, 109, 25
Accent color
Primary Purple
#5d248f
RGB: 93, 36, 143
Secondary brand color
Typography
Poppins
Weights: 400, 500, 600, 700
Inter
Weights: 400, 500, 600, 700
Plus Jakarta Sans
Weights: 400, 500, 600, 700
Downloadable Assets
Logo - Full Color
Format: PNG
Logo - Icon
Format: PNG
Dos
Use the logo with adequate clear space around it
Maintain the logo's aspect ratio when resizing
Use approved brand colors consistently
Follow the typography guidelines
Ensure high contrast for readability
Don'ts
Do not distort or stretch the logo
Do not change the logo colors
Do not place the logo on busy backgrounds
Do not use outdated versions of the logo
Do not create variations of the logo